First Research Taps Scott England to Lead Push into New Verticals including Software and Technology

Industry Intelligence Leader Expands Outreach, Hires Sales Veteran

Raleigh, NC – November 16, 2005 – First Research Inc., the leading industry intelligence company, announced today that it has named Scott England as vice president of sales. England is responsible for leading sales for the company’s expansion into new vertical markets such as Software and Technology, Outsourcing and Telecommunications. He most recently served as director of North American Sales for DoubleClick, a leading provider of digital advertising technology and services.

In his new role as vice president of sales at First Research, England will focus on expanding the company’s reach into software and technology companies where its industry intelligence solutions can help sales teams confidently communicate with prospects and customers across a variety of industries. To learn more about how First Research has already helped technology companies like Microsoft achieve sales success, visit www.firstresearch.com/Case_Studies_Contact_MSFT.asp.

At DoubleClick, England managed sales and business development activities for SmartPath products within the company’s Enterprise Marketing group. Prior to DoubleClick’s acquisition of the company, he served as vice president of sales for SmartPath, Inc. where he owned relationships with national brand leaders in technology, retail, financial services and other industries. His ten year career also includes stints as vice president of sales and marketing at Cii Associates, a software development and staffing company; and as a management consultant at Bricker & Associates (now Keane, Inc.).

”We are very lucky to have Scott England’s talent and expertise in order to meet our growing customer demand in emerging verticals such as Software and Technology,” explained Bobby Martin, First Research president and founder.

About First Research
First Research is the leading industry intelligence company that helps sales teams perform faster and smarter, open doors and close more deals. First Research performs the “heavy lifting” by synthesizing hundreds of sources into an easy to digest format a sales person can consume very quickly to better understand a prospect’s or client’s business issues. First Research updates each Industry Profile quarterly and pushes out Email Alerts to ensure content is both timely and top of mind. Customers include leading companies in banking, technology, telecommunications, business process outsourcing and professional services such as Bank of America, Merrill Lynch and Sprint. Used by over 40,000 sales professionals, First Research can benefit any organization which has prospects in multiple industries. First Research is headquartered in Raleigh, North Carolina. For more information, visit www.firstresearch.com.

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Media Contacts:
Shawn Ramsey
Crossroads Public Relations (on behalf of First Research)
(919) 359-0947 (office)
(919) 621-0737 (mobile)
sramsey@crossroadspr.com

Kristin W. Bear
Crossroads Public Relations (on behalf of First Research)
(919) 784-0445 (office)
(919) 349-1856 (mobile)
kbear@crossroadspr.com