HIGHLIGHTS...

NEW PROFILES...

Apparel Accessories

Digital Advertising Services

Oil & Gas Field

Equipment Manufacturing

Biotechnology

Research Services

Data Storage Systems

CUSTOMER CARE ANSWERS
YOUR QUESTIONS...

Q: How do I find Canadian industry intelligence?

INDUSTRY INSIDER:

Japan and Libya - Challenges and Opportunities for US Industries

The aftermath of the earthquake in Japan and the ongoing conflict in Libya are doubly impacting US industries. Headlines have focused on increases in the prices of cars and gasoline, but the crises in Asia and the Middle East are also affecting US timber operators, construction machinery manufacturers, and computer chip makers, as well as companies from a host of other industries.
Read more...

First Research Sees Green

With spring in full swing and Earth Day approaching, the editors at First Research thought it would be appropriate to examine the impact of “green technology” on our industry coverage. (No slight intended toward traditional spring topics, but business comes before flowers and baseball around here.) We’ve made it our mission to identify the challenges and opportunities faced by companies in the industries we cover, and these days few trends arise more consistently than “green technology.”
Read more...

CUSTOMER ALERT:

New Forecasts, Expanded “Focus” Profiles, Website Enhancements, Trade Shows

Recently posted First Research Industry Forecasts found that industries posting the strongest forecasted growth are Solar and Wind Power Generation, Computer Manufacture, and the Automobile Industry. Industries posting the largest forecasted declines in growth include Highway and Street Construction and Wired Telecommunications Carriers.
Read more...

TIPS AND BEST PRACTICES:
(Articles by ALLBusiness)

Don't Sell Like You Buy

If you sell in the same manner as you buy, you are instilling your beliefs onto other people. Since every person’s beliefs and buying habits are different, every prospect processes information differently. What is important to one person may not be important to another. Therefore, two presentations should never be exactly the same.

FR Tip:Tailor Your Presentation To Your Audience. Using First Research industry content to build customized presentations will make you a trusted advisor to your clients and prospects!

Marketing Basics

To succeed, entrepreneurs must attract and retain a growing base of satisfied customers. Marketing programs, though widely varied, are all aimed at convincing people to try out or keep using particular products or services. Business owners should carefully plan their marketing strategies and performance to keep their market presence strong.

FR Tip: Aim Your Marketing Program Accurately. Using First Research industry intelligence to customize your marketing collateral to the target audience will save you time and improve your results.