Golf Courses Industry Profile

Companies in this industry operate public and private golf courses. Major companies include ClubCorp and American Golf. The US golf course industry includes about 12,000 establishments (single-location companies and units of multi-location companies) with combined annual revenue of about $20 billion. Low growth is forecast for the next two years. Challenges to industry growth include declining golf participation and land use restrictions.

COMPETITIVE LANDSCAPE

Demand is driven by demographics and population growth. The profitability of individual companies depends on efficient operations and good marketing, because many costs are fixed. Large companies can have advantages in management experience. Small companies can compete successfully by operating in favorable locations or through superior marketing. The industry is highly fragmented: the 50 largest companies account for about 15 percent of revenue.

PRODUCTS, OPERATIONS & TECHNOLOGY

Major sources of revenue for golf courses include membership dues (40 percent of industry revenue), green fees and guest fees (25 percent), and sales of food and drinks (20 percent). Other sources of revenue include merchandise sales.

Golf courses can be classified as private or open to the public. Private courses may be associated with country clubs, golf clubs, or real estate developments. Courses open to the public, known as "daily fee" courses, include commercial and municipal courses. About 70 percent of US courses are open to the public. Private courses get revenue mainly from annual memberships, public courses mainly from daily fees.

The operations of all golf ...