About First Research
First Research was founded in 1998 by a sales professional in the financial industry who recognized a direct correlation between the amount of time he spent preparing for and learning about a client’s business and industry conditions and the success of the sales call.
Today, First Research is the leading industry intelligence company that helps sales teams perform faster and smarter, open doors and close more deals. First Research performs the “heavy lifting” by synthesizing hundreds of sources into an easy to digest format a sales person can consume very quickly to better understand a prospect’s or client’s business issues. First Research updates each Industry Profile quarterly and pushes out Email Alerts to ensure content is both timely and top of mind. Customers include leading companies in banking, technology, telecommunications, business process outsourcing and professional services such as Bank of America and Merrill Lynch. Used by over 50,000 sales professionals, First Research can benefit any organization that has prospects in multiple industries. First Research is headquartered in Raleigh, NC.