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Companies in this industry produce beer, ale, malt liquor, and nonalcoholic beer. Major companies include Anheuser-Busch InBev (Belgium), Asahi Breweries (Japan), Carlsberg (Denmark), China Resources (China), Heineken (the Netherlands), Molson Coors (US), and Tsingtao (China). DG Yuengling and Son is the leading US craft brewer by sales volume, according to the Brewers Association.
Worldwide, breweries produce about 2 billion hectoliters of beer annually, according to the Barth Report. The largest beer-producing nations include China, the US, Brazil, Germany, and Russia. Developing markets in Asia, Latin America, and Africa are being targeted for industry growth.
The US brewery industry includes about 1,750 establishments (single-location companies and units of multi-location companies) with combined annual revenue of about $35 billion. Counting brewpubs and microbreweries, the US industry includes about 4,300 establishments.
The major driver of demand is consumer leisure activity. The profitability of individual companies depends on marketing, distribution, and operational efficiency. Large companies have advantages in marketing and sales, production economies of scale, and influence with distributors. Small companies can compete effectively by developing specialty products and serving a local or regional market. The US industry is highly concentrated: the four largest breweries account for about 90% of industry revenue.
Competition among beers is with national, regional, and local brands, as well as imports. Competition also comes from other alcoholic beverages, especially lower-priced wine, and from nonalcoholic drinks.
Exports represent about 10% of ...
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